Purpose-built for pharmaceutical companies
Patient sentiment analysis, powered by social listening, allows pharma companies to interpret emotional tone and feedback in online conversations. This insight supports more empathetic, effective pharmacovigilance and patient communication strategies.
Identify how patients feel about their medication experience and respond accordingly.
Address emerging safety or satisfaction concerns before they escalate.
Align safety responses with how patients truly perceive treatment effects.
Monitor social media, forums, and review sites where patients discuss treatments.
Leverage natural language processing to detect sentiment shifts and emotional indicators.
Combine sentiment insights with adverse event data to shape pharmacovigilance decisions.
Gain emotional context to enhance safety and communication strategies.
Intervene early when negative experiences surface.
Build trust by showing attentiveness to how patients feel, not just what they say.